Questioning clickbait: The return of long-form content
Look at BuzzFeed at any given time of day, and you’ll see a host of enticing quizzes and timely listicles like the clickbait below. Who can resist such easy-to-digest content? Not many of us, apparently. (I am Thing One, by the way.) BuzzFeed is now among the top 10 U.S. sites for traffic, and news […]